Aug 262010

LOS ANGELES, CA (Catholic Online) – In a blog post, Yahoo noted that Bing is now powering Web, image, and video search for both desktop and mobile searches. “The speed in which this was completed is a testament to the great work and partnership between a number of Yahoo and Microsoft employees, the ranks of which are numerous,” Yahoo senior vice president Shashi Seth said in a blog post.

“With this week’s milestone behind us, Yahoo will continue to drive technology innovation in the search experience to bring more value to users and advertisers alike.”

Seth also noted that Yahoo is working to figure out the new business model for its BOSS, or build-your-own-search-service program, one of several Yahoo search businesses that is being reworked or discarded completely in the wake of the Bing shift.

The objective is to move Yahoo to Bing for paid search this autumn. Both companies have said they are willing to postpone that until early next year if it seems the move would disrupt the all-important Christmas season, a point that Microsoft search executive Satya Nadella reinforced this week.

“We continue to work hard on the migration to AdCenter, and are optimistic about completing this phase later this fall,” Nadella said in a blog post. “As we have said all along, our primary goal is to provide advertisers with a quality transition experience in 2010, while being mindful of the holiday season.”

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